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Tire Brands Michelin Owns: In the tire industry, major manufacturers often own a diverse array of brands to cater to different market segments, including premium, quality, and budget pricing ranges. This segmentation allows them to effectively target various consumer needs and preferences. Chinese manufacturers, in particular, are known for having a large number of brands …

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Michelin Pilot Sport All Season 4 vs Yokohama ADVAN Sport EV A/S: In this ultimate tire showdown, we have the Michelin Pilot Sport All Season 4, launched in 2020, versus the brand-new Yokohama ADVAN Sport EV A/S, released in 2024. This battle pits a renowned replacement ultra-high performance (UHP) all-season tire against a cutting-edge, EV-specific …

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Silent Foam vs Regular Tires: Silent foam tires have become a common feature in electric vehicle OEM fittings, addressing the high demand for reduced noise levels in EVs. But what’s the science behind this foam? Does it really work, or is it just marketing hype? Today, we put these questions to the test in an …

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